Jagger is a dual-space concept, combining a high-quality butcher shop with a premium burger bar. The venue was founded by two partners who live and breathe the world of meat, bringing years of expertise and passion to the table. The design is sleek and minimalist, featuring a striking black-and-white color scheme, where the negative space enhances the concept. The butcher section is characterized by a bold white-on-black contrast, while the burger area is defined by black-on-white, visually separating the two within the space. The typography is bold and expressive, with a meaty, dominant "J" symbol that evolves in length depending on the format. This dynamic design choice gives the brand a fluid, central presence in the overall visual identity. Photography: Dan Peretz.